Institute for Entrepreneurship

JCU Weekend of Startups

Do you have a fresh idea for improving how we fund, create, share and enjoy Art, Beauty, and Culture?

Zetema Logo Logo ANGI


Under the patronage of Zetema Progetto Cultura and Associazione Nazionale Giovani Innovatori, John Cabot University is proud to invite you to participate in the JCU Weekend of Startups - Art Beauty Culture, on November 9-10-11, 2018.

Here’s your opportunity to turn your ideas into action in just one weekend. Put together a team with other technologists, artists, musicians, art historians, entrepreneurs, designers, developers and product experts to find and create real solutions to the art world's most pressing challenges.

Where and when

The first European Weekend of Startups focusing on Art Beauty Culture will be held in Rome, on the 9th, 10th, and 11th November 2018. The event will take place at John Cabot University in Trastevere, right in the heart of the Eternal City. (JCU Guarini Campus, 233 Via della Lungara, Rome 00165)

Your idea matters

Join a diverse group of people passionate about the arts and innovation and – just like you – want to make an impact. On Friday afternoon you can pitch your idea or just listen to others to form your team. Then you’ll take this idea and RUN!  Think business model and prototype creation, coding, designing, and market validation. You’ll receive lots of mentoring and coaching from experienced entrepreneurs, and maybe even start a new company. You’ll need plenty of energy and a team player attitude to excel throughout the weekend which culminates with presentations in front of local entrepreneurial leaders in the art world for great team prizes!  Bring your laptop too!


• sponsored by WDA Studio Legale Digitale, Startup and Digital SME Consultants (valued at €10,000): 20 hours of consulting from WDA Studio, in training; legal, financial and strategic consulting
• sponsored by Blue Ocean Finance, Management and Financial Consultants (valued at over €3,000): Two months financial consultancy
• sponsored by KPMG: €1,000 cash prize
• sponsored by Treccani, the Italian Encyclopedia Institute: Three Treccani Italian Vocabulary Products

TRECCANI PRIZE: 20 hours of consulting activities for the team that most inspires Treccani's juror throughout the weekend


• sponsored by To Be srl: 20 hours of consulting on business strategy and validation of the technological model • sponsored by DIRAC srl: a collaboration with a team selected by the company's founders to integrate nanotechnology into their new startup • sponsored by TIM WCAP: 3 months co-working space
• sponsored by Agricola Due Leoni: 6 bottles of limited edition olive oil designed by artist Peter Kogler

Roman contemporary street artist Mauro Pallotta (Maupal) will create a miniature image of the person with the best social innovation idea (like the miniature 'ordinary heroes' that can be seen on the walls around Borgo Pio). The winning participant will receive the finalized image from the artist during the closing awards on Sunday evening

Your ticket includes

6 delicious meals (and plenty of coffee) over the weekend (2 dinners, 2 breakfasts, and 2 lunches)
Candies offered by Perfetti Van Melle
Gelato offered by Geloso
Afterparty with wine offered by Ciu Ciu
Post-it® Super Sticky Notes offered by Post-it® Brand
Benefits and discounts from our local and global partners
Mentorship and coaching throughout the weekend
Great new contacts of artists, developers, designers, and entrepreneurs
Free access to entrepreneurship, art and startup workshops at JCU in the lead up to the big event:
- Friday, October 19 (9:00 AM - 1:00 PM): Workshop Lean Startup by Gabriele Garofalo
- Friday, October 26 (9:00 AM - 5:00 PM): Hardware Class by Industrio Ventures
- Friday, November 9 (10:00 AM): Special visit offered by Grande Exhibitions: The French Impressionists – Monet to Cézanne; a unique and immersive SENSORY4™ exhibition experience at the Palazzo degli Esami, Trastevere (visit limited to first 30 people to register)
- Friday, November 9 (2:00 - 5:00 PM): Pitching practice offered by Toastmasters Roma at JCU. Register here!
Live painting performance by Maupal

We're able to offer all this thanks to local and national sponsors, passionate about the world of art and sensitive to the issue of entrepreneurship and innovation. 

Still have questions? Reach out to us at [email protected]


Silvia Pulino Luigi Fidelio Riccardo Maiolini Joanne Bergamin
Silvia Pulino Luigi Fidelio Riccardo Maiolini Joanne Bergamin


Simone Ridolfi

Your Facilitator

Simone Ridolfi is the CEO and co-founder of Moovenda, the first Italian food delivery company, for which he raised more than 2M of funds. Moovenda serves 5 cities, Including Rome and Naples. Expert in Building MVPs, Marketing and Food, Simone is a mentor in Startupbootcamp foodtech.



Logo Treccani Industrio Ventures Blue Ocean Finance Logo TIM WCAP Logo To Be Logo
Treccani Industrio Ventures Blue Ocean Finance TIM WCAP To Be
WDA Studio Logo Maupal  KPMG Logo Dirac Nanotechnology   Moovenda Logo
WDA Studio Maupal KPMG  Dirac Nanotechnology Moovenda



Mario Costanzo - WDA Studio Gabriele Ferrieri - Associazione Nazionale Giovani Innovatori Marcella Balistreri Davide De Duonni
Mario Costanzo Gabriele Ferrieri Marcella Balistreri Davide De Duonni

Vincenzo Scozzarella Alfredo Adamo    
Vincenzo Scozzarella Alfredo Adamo    


Elio Petti - Business Model and Strategy Gianluca Granero - Tech Entrepreneur Giorgia Conte- Digital Marketing Giulia Mezzi - Cultural Heritage Management
Elio Petti Gianluca Granero Giorgia Conte Giulia Mezzi

Marco Giannone - Software Engineer Axelle Andolina - Innovation Manager Laura Dell'Aquila - Public Speaking Michelle Bassanesi - Public Speaking
Marco Giannone Axelle Andolina Laura Dell'Aquila Michelle Bassanesi
Giosuè Prezioso - Art Curator and Advisor
Giosuè Prezioso


Lorenzo Castagnone Niccolò Mascaro Yekaterina Zusmann Francesco Paolo Russo
Lorenzo Castagnone Niccolò Mascaro Yekaterina Zusmann Francesco Paolo Russo

Mattia Merra Vittorio Cavani Cristiano Grisogoni Pasquale Longo
Mattia Merra Vittorio Cavani Cristiano Grisogoni Pasquale Longo


Friday November 9th
6:00 PM - Registration
6:30 PM - Official Opening by Dr. Greg French, Australian Ambassador to Italy, San Marino, Albania and Libya
6:45 PM - Welcome & Intro speakers, coaches and community leaders
7:00 PM - Pitches Start
7:30 PM - Voting: Attendees vote for the top pitches
8:00 PM - Dinner & Networking: Eat, share ideas, get to know participants
9:00 PM - Form Teams
9:30 PM - Begin Work: Start to formalize teams and take an inventory of skills
11:00 PM – GO HOME!

Saturday November 10th
9:00 AM - Breakfast
9:30 AM - Begin Work: Teams formed and setting up workspace for the weekend
12:30 PM - Lunch
1:30 PM – Check in: After-lunch check-in, status reports, call for help
2:00 PM - Coach Meetings: Coaches help teams one-on-one. 
7:00 PM - Dinner
8:00 PM – Check in: After-dinner check-in, status reports, call for help
10:30 PM – Wrap-up and 11:00 pm GO HOME!

Sunday November 11th
9:00 AM - Breakfast
9:30 AM - Check in: Coaches arrive. Final opportunity to ask questions.
12:30 PM - Lunch
2:00 PM - Presentation Prep & Tech Check
5:00 PM - Final Presentations
7:30 PM - Judging & Awarding of PRIZES
8:30 PM - Afterparty & go home!


Messagenius Logo Artplace logo Geloso logo Ciu Ciu logo
 Perfetti Logo  Agricola Due Leoni Logo Post-it Logo   Luiss Enlabs and LVenture
Toastmasters Logo  Australian Embassy  Looking for Value  Grande Exhibitions
UQ Idea Hub  Grande Exhib Logo  powa
alan logo